1. Introduction
Welcome to Zeroish.ai ("Zeroish," "we," "us," or "our"). We are an AI-powered creative intelligence platform that helps businesses improve their ad performance through automated insights, content analysis, and generative tools. This Privacy Policy outlines how we collect, use, store, and share your personal information when you interact with our platform, including the Zeroish web application, APIs, and related services (collectively, the "Service").
2. Information We Collect
- Account Information: Name, email, password (encrypted), business details.
- Connected Account Data: When you connect platforms like Meta (Facebook), we may collect ad creatives, performance metrics, audience settings, and campaign metadata.
- Uploaded Media: Ads you upload (images, videos) for classification, optimization, or generation.
- Auto-Collected Data: IP address, device type, browser, session activity, and cookies.
- Public Web Data: We may collect ad data from publicly available sources (e.g., Meta Ads Library, brand websites) for benchmarking and analysis.
- Generated Data: Scripts, briefs, and AI outputs created using our models for your campaigns.
3. How We Use Your Information
- Provide and improve our services and product features.
- Generate insights based on ad content and performance.
- Train and fine-tune models (on anonymized or aggregate data).
- Facilitate content generation (scripts, creative briefs, AI images/videos).
- Conduct internal analytics, debugging, and optimization.
- Communicate with users regarding updates, support, or promotional materials (optional).
4. AI-Specific Use of Data
- We use uploaded data (e.g., transcripts, captions, image/video inputs) to:
- Generate creative suggestions.
- Run theme-based classification.
- Create data-driven recommendations.
- Training data is anonymized and stripped of identifiable content before it is used to improve models.
- We do not use private customer data to train publicly accessible models.
5. Data Sharing
- Third-Party Services: We use cloud infrastructure (e.g., AWS, Google Cloud), analytics tools (e.g., Sentry, Mixpanel), and AI providers (e.g., OpenAI, Google Gemini).
- APIs: When you connect Meta, we only access data as per permissions granted. We do not post or edit your account content.
- Compliance and Legal: We may disclose data when required by law, court order, or government regulation.
6. Cookies & Tracking
- We use cookies for session management, product analytics, and performance optimization.
- You may manage cookie preferences in your browser settings.
7. Data Retention
- We retain user data for as long as necessary to deliver our services.
- Ad data, performance history, and generated content are retained until you request deletion.
- We automatically delete inactive user data after 18 months of inactivity.
8. Data Security
- All personal and platform data is encrypted in transit and at rest.
- We employ role-based access control and monitor unauthorized access attempts.
- Our team follows secure development practices and audits systems regularly.
9. Your Rights & Choices
You may:
- Access or export your data.
- Request corrections or deletion.
- Disconnect connected accounts (e.g., Meta, Google).
- Opt out of marketing communication.
- Request human review for AI-generated results (if applicable).
Contact us at privacy@zeroish.in to initiate any of the above.
10. Children's Privacy
Zeroish.ai is not intended for individuals under 16 years of age. We do not knowingly collect or process personal data from children.
11. International Data Transfers
We store and process data primarily in India and the United States. If you access Zeroish from other jurisdictions, you consent to the transfer of your data outside your country of residence.
12. Updates to this Policy
We may revise this Privacy Policy periodically. The latest version will always be available on our website. We'll notify you of material changes via email or in-app notice.